The internet is changing
The internet is changing...
Now that is no surprise to anyone, we all know that the internet is ALWAYS changing. The problem is that most of us who use the internet on a day to day basis don't really know anything about how it all works. All we know that is when we are looking for information we pick up our phone, tablet or go on our computers.
We open Google (70% of the planet), Yahoo, Bing, AOL, Baidu, whichever search engine you use to find your information.
You type in the question or the words that you are looking for and magically there is an answer that is delivered to you.
Hopefully the "right" answer, or the "right" web site.
Now that is great when you are looking for something... what happens when you are on the other end of the spectrum though? Where you are the one WANTED to be found?
Once upon a time you could go and get a web expert to build you a web site, it would have costed you over $2000 to get it up on line, but once it was up there you would be in a better spot than your competition.
"I have a web site" would be enough to get you found... or so you were told.
How things have changed.. with the invention and re-invention of the search engines (Google, Yahoo, Bing) there are a lot of rules that you need to follow to make sure that your site is coming up when people are looking for things.
This however is getting increasingly harder, as on average there are over 175,000 new web sites going up every day.
Each of those sites have a "goal" or an "idea" behind them. Many of them are for their owners to make a bunch of money... others are people who are just trying to get their ideas out.. others are there because someone else told them that they needed one.
My goal with this blog is to fill in some of the areas of questions and try to give some up to date information on what is happening.
If you have questions on anything about how to be or get found on line, let me know.
If you have the question so does someone else.
I work for Web.com doing online marketing, researching the latest trends and working on social media marketing.